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Why Do SMBs Need CRM? Unlock Growth with Smarter Customer Management

Learn how CRM systems help SMBs streamline processes, build better relationships, and drive growth. See how OplaCRM can make a difference for your business.
Zura Tran
December 17, 2024

The Role of Sales Intelligence in B2B Sales

Sales intelligence is transforming B2B sales by providing data-driven insights to identify prospects, qualify leads, and create personalized outreach. Learn how these tools can uncover opportunities, improve decisions, and drive consistent revenue growth.
Zura Tran
December 12, 2024

What is B2B Sales?

Business-to-Business (B2B) sales are a cornerstone of the global economy, driving transactions worth trillions of dollars annually. If you've ever wondered how companies sell their products or services to other businesses — from software solutions to manufacturing equipment — you're diving into B2B sales. But what exactly does it entail, and why is it different from Business-to-Consumer (B2C) sales?
Anh Le
December 12, 2024
CRM Software

Everything You Need to Know About AI Agents: Prompt Engineering, RAG, and Finetuning (Part 2)

AI Agents are like the leaves. Each leaf communicates with the Roots in different ways, primarily through Prompt Engineering, RAG, and Finetuning.
Nam Nguyen
February 3, 2025
CRM Software

Everything You Need to Know About AI Agents: What is AI Agent? (Part 1)

Lately, AI Agents have become a hot topic, but many people still don't fully understand what they are. This series will help you dive deeper into the world of AI Agents, learn how to apply them effectively, and confidently discuss them with others.
Nam Nguyen
January 17, 2025
CRM Software

10 Predictions for the SaaS Industry in 2025

Discover the top 10 predictions for the SaaS industry in 2025, including AI-powered tools, niche SaaS dominance, and the rise of sustainability-focused solutions.
OplaCRM
December 27, 2024
Sales B2B

Say Goodbye to the “Jack of All Trades”: Redefining the Modern B2B Sales Team

In traditional business settings, being a “jack of all trades” was seen as a strength. It implied flexibility, versatility, and a can-do attitude. However, in today’s fast-paced, competitive B2B landscape, this approach is increasingly proving to be a liability rather than an asset.
Anh Le
May 5, 2025
Sales B2B

How the Best Sales Leaders Manage Their Teams Effectively?

Effectively managing a sales team is crucial for business success. The best sales leaders understand that there are different levels of management, each with its approach. This article explores the three primary levels of sales team management and how leaders should adjust their management style based on business performance and organizational structure.
Nam Nguyen
February 11, 2025
Sales B2B

What is B2B Sales?

Business-to-Business (B2B) sales are a cornerstone of the global economy, driving transactions worth trillions of dollars annually. If you've ever wondered how companies sell their products or services to other businesses — from software solutions to manufacturing equipment — you're diving into B2B sales. But what exactly does it entail, and why is it different from Business-to-Consumer (B2C) sales?
Anh Le
December 12, 2024
Marketing Automation

Việt Nam có độ trưởng thành Martech ở mức độ nào?

Marketing Technology là một hệ sinh thái gồm các công cụ sales và marketing được liên kết để theo dõi và thu hút khách hàng qua mọi kênh tiếp thị như website, ứng dụng, email, tin nhắn, cuộc gọi và các kênh khác.
April 22, 2024
Marketing Automation

Marketing - Điểm bắt đầu của hành trình khách hàng (Phần 2)

Digital Marketing cũng chính là Martech, nhưng Martech liên quan nhiều hơn tới công cụ công nghệ, trong khi Digital Marketing liên quan nhiều hơn đến các phương pháp tiếp cận, ứng dụng và vận hành Martech trong việc truyền tải thông điệp Marketing.
April 22, 2024
Marketing Automation

Marketing - Điểm bắt đầu của hành trình khách hàng (Phần 1)

Marketing là điểm bắt đầu của hành trình khách hàng, tương tác với khách hàng trên đa kênh, từ lúc khách hàng còn chưa định danh, cho tới khi định danh và tạo ra nhiều dữ liệu khi tương tác.
April 22, 2024

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