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B2B Sales

CEO as a Salesperson - Should they?

This is an interesting and often debated topic in the business world. The idea of a CEO stepping into the role of a salesperson can seem unconventional, but it brings up important questions about leadership, priorities, and the dynamics of a company’s growth.
OplaCRM
September 9, 2024
B2B Sales

Quality Over Quantity: Nurturing B2B Relationships for Long-Term Success

Struggling with long B2B sales cycles? Learn how to streamline your process, nurture leads, and close deals faster with these proven strategies. Discover the power of gamification and specialized SaaS tools.
OplaCRM
August 2, 2024
CRM Software

2 types of CRM you need to understand

Instead of focusing on complexly categorizing groups by features, I will use the concept of external CRM (major companies abroad) and domestic CRM (CRM made in Vietnam) to help you classify in the simplest and most memorable way.
OplaCRM
April 22, 2024
OplaCRM's News

OplaCRM Named One of Vietnam's Top 50 Rising Startups by Tech in Asia!

We're thrilled to announce that OplaCRM has been named one of the Top 50 Rising Startups in Vietnam by Tech in Asia! It's a huge honor and a testament to our team's hard work.
November 6, 2025
OplaCRM's News

Official Go-live Ceremony of OplaCRM System at Faslink

On December 22, 2023, Faslink JSC officially launched the OplaCRM system, marking a significant milestone in the company’s digital transformation journey.
April 25, 2025
OplaCRM's News

Book Launch Event: "Cưa Đổ CRM" - When Sales Expert Gather In One Place

On the evening of December 15, author Nam Nguyễn, with sponsorship from Opla CRM, hosted a celebratory event marking the launch of his book "Cưa Đổ CRM" at one of the most prestigious locations in the heart of Saigon.
OplaCRM
January 20, 2025
B2B Sales

The 7 Best Sales Planning Tools in 2026: An Honest Comparison for B2B Sales Teams

Compare the 7 best sales planning tools in 2026 from Excel to enterprise platforms. Real features, real pricing, and which one actually fits your team size. Read before you decide.
OplaCRM
March 17, 2026
B2B Sales

Am I Cut Out for Sales? Navigating the Modern B2B Sales Spectrum

One of the most common questions young professionals ask is: "Do I have the 'Sales DNA'?" If you ask a traditionalist, they might say you need to be an extroverted "smooth talker." But if you ask us at Opla, we’ll tell you that "Sales" is no longer a single job - it is an ecosystem.
Nam Nguyen
February 4, 2026
B2B Sales

Why Do People Hate Sales?

Last week in China, I had a conversation with a Malaysian sales professional. He told me something that made me stop and think: “I don’t like reading sales books. Most of them teach techniques to force a sale, turning someone with no need into someone who buys, or rushing someone thoughtful into a hasty decision. That feels unethical.”
Nam Nguyen
October 2, 2025
Marketing Automation

Establishing Trust in B2B Marketing Through Customer Experience

Trust is like oxygen—essential for your business to survive; without it, everything suffocates. In a competitive market, where customers have countless options, trust becomes the strongest foundation that sets thriving businesses apart from the obstacles.
Anh Le
January 10, 2025
Marketing Automation

Martech Architecture

According to observations, the number of Martech investment enterprises "have everything but still lack" or "everything but none of them operate effectively" accounts for a fairly large part". The main reason is that there is no comprehensive view of the overall architecture, which leads to disjointed solutions and overlapping functions.
OplaCRM
June 28, 2024
Marketing Automation

Tác động của dữ liệu lên Marketing và IT

Càng ở các cấp độ cao, sự giao thoa giữa Marketing và IT (công nghệ thông tin) càng rõ nét và phức tạp, khiến các bài toán về chi phí, năng lực đội ngũ cũng như hợp tác nội bộ càng khó giải quyết.
April 22, 2024
CRM Software

The 11 Greatest CRM Benefits and Why Businesses Need a CRM Solution Over Excel

Discover 11 CRM benefits that show why it's better than Excel in managing sales, boosting growth & improving team performance.
Nam Nguyen
November 4, 2025
CRM Software

Everything You Need to Know About AI Agents: Prompt Engineering, RAG, and Finetuning (Part 2)

AI Agents are like the leaves. Each leaf communicates with the Roots in different ways, primarily through Prompt Engineering, RAG, and Finetuning.
Nam Nguyen
February 3, 2025
CRM Software

Everything You Need to Know About AI Agents: What is AI Agent? (Part 1)

Lately, AI Agents have become a hot topic, but many people still don't fully understand what they are. This series will help you dive deeper into the world of AI Agents, learn how to apply them effectively, and confidently discuss them with others.
Nam Nguyen
January 17, 2025

oplacrm によるクリエイティブ

OPLAは、「B2B販売を行うには関係が必要だ」というFacebookのコメントからこの文書を書くことにしました。
問題は、営業担当者が市場に参入したばかりで、どうすれば生き残り、成長できるかということです。

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