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Sales strategy that defies all market fluctuations
Japan's #1 Marketing Automation Tool
Build an automated system to nurture and convert customers from traffic to hot leads
According to Sirius Decision:
75% of B2B customers stop at the information gathering and quotation viewing stage.
80% of B2B customers will purchase from a competitor if you don't persistently follow up within 2 years.
It's challenging to maintain continuous contact with customers only through Sales efforts.
NURTURE LEADS AUTOMATICALLY WITH BOWNOW
Track customer interactions with the website
Customer interest in your products or services is most evident through their interactions on the website. BowNow helps you collect all customer information from page views, and email conversions to form submissions on the website.
Standardize the process of collecting and categorizing customers
Replacing form creation tools and Excel documents with BowNow will help you manage customer data more effectively than ever before. BowNow's Form feature makes it easy for you to classify customers right from registration and automatically updates their status based on their website interaction behaviors.
Nurture potential customers with automated emails
Consistently staying in touch with valuable content is key to nurturing long-term relationships, building trust, and increasing conversion rates with potential customers. BowNow allows you to send emails through its system, limiting spam and with no limit on the number of emails.
B2B Marketing Automation Software
UNLOCK THE POWER OF EMAIL IN NURTURING POTENTIAL CUSTOMERS
Social media and other content platforms have sparked a revolution in the world of Digital Marketing... but the harsh reality is:
You don't own user data on social media.
Constant algorithm changes on social media platforms can limit your access to potential customers.
You also have little control over the content customers see.
Moreover, if any of these platforms crash or your account gets hacked, all your efforts in building your potential customer base will vanish into thin air.
Fortunately... your potential customer email list is different. You own it.
You have complete control over the frequency, content, and recipients without worrying about algorithm changes or interference from social media entertainment content.
Furthermore... 99% of your potential customers check their email daily, even before they check social media or news.
With the number of email users reaching 4.1 billion and continuously growing, this "old" means of communication isn't going anywhere.
Email remains the singular, most effective way to nurture potential customers and facilitate their purchasing decisions.
However, to execute email marketing effectively, you need a Marketing Automation tool to collect data, segment, and send emails automatically.
B2B Marketing Automation Software
EMPOWER B2B BUSINESSES WITH CUTTING-EDGE SOLUTIONS
In 2023, as I started refining our marketing endeavors with OplaCRM, the quest for a robust platform to manage potential customer data became really important for our Inbound Marketing strategy. 📬
It struck me to reconnect with Thanh - a BowNow sales representative who had introduced me to BowNow's solution a year prior, maintaining proactive engagement whenever I showed interest again.
Reflecting, BowNow had effectively clinched the deal after nurturing me for a year.
Typically, I had to navigate between investing heavily in a comprehensive solution with unused features and laboriously integrating various standalone systems to optimize costs.
Typically, I had to navigate between investing heavily in a comprehensive solution with unused features and laboriously integrating various standalone systems to optimize costs.
However, BowNow offered something different. They met almost all my needs, like collecting data and sending automatic emails, at a cost similar to just using an Email Marketing system.
What's more, BowNow offers an automated user segmentation feature based on interaction behavior with the website, a feature usually found only in the top-tier packages of renowned global software.
Aligned with our vision, BowNow has crafted their solution to address the specific needs of B2B enterprises.
🎯 While Opla Sales assists sales professionals in finding opportunities and enhancing sales efficiency, BowNow helps marketers like me to generate more opportunities for our business's sales team.
Eric Tran – Sales Director OplaCRM
Sales easy like OPLA an egg
OPLA CRM is not only a CRM to store customer’s information but also a trusted advisor. "Forgot to bring your brain to office today?" No problem, OPLA CRM is here to help.