The latest industry news, interviews, technologies, and resources.

Sales B2B

What is Clay AI? Exploring the Power of Customer Data Enrichment

Discover Clay AI, a revolutionary tool for customer data enrichment and automation. Learn how integrating Clay AI with OplaCRM can elevate your customer engagement efforts.
Zura Tran
December 24, 2024
CRM Software

10 Predictions for the SaaS Industry in 2025

Discover the top 10 predictions for the SaaS industry in 2025, including AI-powered tools, niche SaaS dominance, and the rise of sustainability-focused solutions.
OplaCRM
December 27, 2024
CRM Software

What is CRM? Why Your Business Can’t Thrive Without It?

Discover what CRM (Customer Relationship Management) is, why it’s essential, and how B2B CRM solutions differ from B2C. Learn how OplaCRM can empower your business relationships.
Zura Tran
December 24, 2024
OplaCRM's News

Book Launch Event: "Cưa Đổ CRM" - When Sales Expert Gather In One Place

On the evening of December 15, author Nam Nguyễn, with sponsorship from Opla CRM, hosted a celebratory event marking the launch of his book "Cưa Đổ CRM" at one of the most prestigious locations in the heart of Saigon.
OplaCRM
January 20, 2025
OplaCRM's News

Official Go-Live Ceremony of Opla CRM System at KTG Electric

On the morning of November 17, 2022, KTG Electric officially launched the Opla CRM system.
OplaCRM
January 20, 2025
OplaCRM's News

Go-Live Ceremony of Opla CRM System at Asia Chemical Corporation

On November 15, 2022, Asia Chemical Corporation (ACC) officially implemented the Customer Relationship Management (CRM) system, consulted and deployed by Opla CRM.
OplaCRM
January 20, 2025
Sales B2B

What is Annual Sales Planning (ASP)? How to Create an Annual Sales Plan

Sales planning is the bridge between strategy and success, turning goals into actionable steps that drive growth and results. Sales and sales operations leaders face high stakes in annual sales planning. They need to set realistic targets, inspire the sales team, optimize sales and territory coverage, and ensure a seamless experience for buyers and customers.
Anh Le
May 13, 2025
Sales B2B

Say Goodbye to the “Jack of All Trades”: Redefining the Modern B2B Sales Team

In traditional business settings, being a “jack of all trades” was seen as a strength. It implied flexibility, versatility, and a can-do attitude. However, in today’s fast-paced, competitive B2B landscape, this approach is increasingly proving to be a liability rather than an asset.
Anh Le
May 5, 2025
Sales B2B

Build a Brilliant Sales Demo: Tips to Wow Your Clients Every Time!

Learn how to deliver brilliant sales demos that captivate and convert! Discover tips for preparation, delivery, and follow-up - plus how a Sales B2B CRM can give you the edge.
Zura Tran
January 7, 2025
Marketing Automation

Establishing Trust in B2B Marketing Through Customer Experience

Trust is like oxygen—essential for your business to survive; without it, everything suffocates. In a competitive market, where customers have countless options, trust becomes the strongest foundation that sets thriving businesses apart from the obstacles.
Anh Le
January 10, 2025
Marketing Automation

Martech Architecture

According to observations, the number of Martech investment enterprises "have everything but still lack" or "everything but none of them operate effectively" accounts for a fairly large part". The main reason is that there is no comprehensive view of the overall architecture, which leads to disjointed solutions and overlapping functions.
OplaCRM
June 28, 2024
CRM Software

Boosting B2B Sales with Gamified CRM and Actionable Customer Insights

CRM has always been at the heart of B2B success, helping companies organize leads scientifically, close deals, and retain clients. In the fast-changing world, simply having a CRM is no longer enough.
Anh Le
May 9, 2025
CRM Software

Everything You Need to Know About AI Agents: Prompt Engineering, RAG, and Finetuning (Part 2)

AI Agents are like the leaves. Each leaf communicates with the Roots in different ways, primarily through Prompt Engineering, RAG, and Finetuning.
Nam Nguyen
February 3, 2025
CRM Software

How B2B CRM Benefits SaaS Companies and Tech Startups 

In the fast-paced world of SaaS (Software as a Service) and tech startups, managing customer relationships effectively is key to sustainable growth. Unlike traditional businesses, SaaS companies operate on subscription models, meaning customer retention is just as crucial as customer acquisition.
Anh Le
January 23, 2025

Creative by oplacrm

OPLA decided to write this document from a comment on Facebook stating that "Doing B2B Sales requires a relationship".
The question is, with a salesperson just entering the market, how can they survive and develop?

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