The latest industry news, interviews, technologies, and resources.

Sales B2B

What is Clay AI? Exploring the Power of Customer Data Enrichment

Discover Clay AI, a revolutionary tool for customer data enrichment and automation. Learn how integrating Clay AI with OplaCRM can elevate your customer engagement efforts.
Zura Tran
December 24, 2024
CRM Software

10 Predictions for the SaaS Industry in 2025

Discover the top 10 predictions for the SaaS industry in 2025, including AI-powered tools, niche SaaS dominance, and the rise of sustainability-focused solutions.
OplaCRM
December 27, 2024
CRM Software

What is CRM? Why Your Business Can’t Thrive Without It?

Discover what CRM (Customer Relationship Management) is, why it’s essential, and how B2B CRM solutions differ from B2C. Learn how OplaCRM can empower your business relationships.
Zura Tran
December 24, 2024
OplaCRM's News

The Survival Challenge for Successful AI Deployment in Business

VinCSS and OplaCRM Collaborate to Enhance Software Security and Strengthen Customer Protection.
May 14, 2025
OplaCRM's News

Official Go-live Ceremony of OplaCRM System at Faslink

On December 22, 2023, Faslink JSC officially launched the OplaCRM system, marking a significant milestone in the company’s digital transformation journey.
April 25, 2025
OplaCRM's News

Official Go-Live Ceremony of Opla CRM System at HITC

On the morning of September 5, 2024, the official Go-live ceremony of the OplaCRM system took place at HTC International Telecommunications Corporation (HITC), marking a significant step forward in the company’s digital transformation journey.
April 25, 2025
Sales B2B

What is Cold Email? A Beginner’s Guide to B2B Success

Discover what cold email is and how it can transform your B2B outreach. Learn tips, strategies, and how OplaCRM can simplify your cold email campaigns.
Zura Tran
January 3, 2025
Sales B2B

What is Clay AI? Exploring the Power of Customer Data Enrichment

Discover Clay AI, a revolutionary tool for customer data enrichment and automation. Learn how integrating Clay AI with OplaCRM can elevate your customer engagement efforts.
Zura Tran
December 31, 2024
Sales B2B

What is B2B Sales?

Business-to-Business (B2B) sales are a cornerstone of the global economy, driving transactions worth trillions of dollars annually. If you've ever wondered how companies sell their products or services to other businesses — from software solutions to manufacturing equipment — you're diving into B2B sales. But what exactly does it entail, and why is it different from Business-to-Consumer (B2C) sales?
Anh Le
December 12, 2024
Marketing Automation

Establishing Trust in B2B Marketing Through Customer Experience

Trust is like oxygen—essential for your business to survive; without it, everything suffocates. In a competitive market, where customers have countless options, trust becomes the strongest foundation that sets thriving businesses apart from the obstacles.
Anh Le
January 10, 2025
Marketing Automation

Martech Architecture

According to observations, the number of Martech investment enterprises "have everything but still lack" or "everything but none of them operate effectively" accounts for a fairly large part". The main reason is that there is no comprehensive view of the overall architecture, which leads to disjointed solutions and overlapping functions.
OplaCRM
June 28, 2024
CRM Software

Boosting B2B Sales with Gamified CRM and Actionable Customer Insights

CRM has always been at the heart of B2B success, helping companies organize leads scientifically, close deals, and retain clients. In the fast-changing world, simply having a CRM is no longer enough.
Anh Le
May 9, 2025
CRM Software

Everything You Need to Know About AI Agents: Prompt Engineering, RAG, and Finetuning (Part 2)

AI Agents are like the leaves. Each leaf communicates with the Roots in different ways, primarily through Prompt Engineering, RAG, and Finetuning.
Nam Nguyen
February 3, 2025
CRM Software

How B2B CRM Benefits SaaS Companies and Tech Startups 

In the fast-paced world of SaaS (Software as a Service) and tech startups, managing customer relationships effectively is key to sustainable growth. Unlike traditional businesses, SaaS companies operate on subscription models, meaning customer retention is just as crucial as customer acquisition.
Anh Le
January 23, 2025

Creative by oplacrm

OPLA decided to write this document from a comment on Facebook stating that "Doing B2B Sales requires a relationship".
The question is, with a salesperson just entering the market, how can they survive and develop?

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